INFORMATION WE COLLECT
When you interact with our Site or CRM, we collect information that, alone or in combination with other information, could be used to identify you (“Personal Data”), described below.
I. CRM Users
Personal Data You Provide Us. We collect the information that you choose to provide when you use the CRM, such as your name, email address contact details, and password.
Where we provide the CRM under contract with an organization which is a Customer of ours (for example your employer) that organization controls the information processed through the CRM. Our use of information on behalf of our Customers is governed by our contract with that Customer and the Customer’s own privacy policies.
II. Site Users
Personal Data You Provide Us. We collect information that visitors to the www.dealerminecrm.com (the “Site”) enter when you sign up on the Site (e.g., email) or send to us electronically, for example when completing any “free text” boxes in our forms such as on our “Contact Us” page, support request, or survey submission, requesting information, registering for an event, or subscribing to emailing lists. While the type of data we collect depends on the nature of the inquiry, it typically includes name and contact details, company information, email address, and phone number.
III. Automatically Collected Data
When you use the Site or the CRM, the following information is created and automatically logged in our systems:
Log data: Information (“log data”) that your browser automatically sends whenever you visit the Site, or that the CRM automatically sends when you use the Services. Log data includes your IP address (so we understand which country you are connecting from when you visit the Site), browser type and settings, the date and time of your request, and how you interacted with the Services.
Device information: Includes type of device you are using, operating system, settings, and network information. Information collected may depend on the type of device you use and its settings.
Usage Information: Information about how you use our Site and the CRM, such as the types of content that you view or engage with, the features you use, the actions you take, the other Users you interact with and the time, frequency, and duration of your activities.
HOW WE USE INFORMATION
We use your Personal Data collected for the following purposes:
To authenticate Users and provide the Services. This processing is necessary to perform the contract with you.
As necessary for certain legitimate business interests, which include the following:
- To respond to your inquiries and fulfill your requests for products and services;
- To customize our Services for you.
- To provide, maintain and improve the content and functionality of the Services. For example, we regularly fix bugs or user experience issues that may be tied to particular user accounts.
- If you ask us to delete your data and we are required to fulfill your request, to keep basic data to identify you and prevent further unwanted processing;
- To prevent fraud or criminal activity, misuse of our products or services, and ensure the security of our IT systems, architecture and networks; and
- To (a) comply with legal obligations and legal process; (b) respond to requests from public and government authorities including public and government authorities outside your country of residence; (c) enforce our Terms and Conditions Agreement and other service or product agreements with you; (d) protect our operations or those of any of our affiliates; (e) protect our rights, privacy, safety or property, and/or that of our affiliates, you or others; and (f) allow us to pursue available remedies or limit the damages that we may sustain, as required or permitted by the law.
Marketing. We may contact you to tell you about content, services or products we believe will be of interest to you. If we do, where required by law, we will only send you marketing information if you consent to us doing so at the time you provide us with your Personal Data. You may opt out of receiving such emails by following the instructions contained in each promotional email we send you or by updating your user settings. In addition, if at any time you do not wish to receive future marketing communications, please contact us at email@example.com or use the unsubscribe function included in our emails. We will continue to contact you via email regarding the provision of our Services and to respond to your requests.
SHARING AND DISCLOSURE OF INFORMATION
We may share or disclose your information at your direction, such as when you authorize a third-party service to access your account or when you voluntarily share information or content via the Services.
There are certain circumstances in which we may share your Personal Data with certain third parties without further notice to you, unless required by the law, as set forth below:
- Business Transfers: If we are involved in a merger, acquisition, financing due diligence, reorganization, bankruptcy, receivership, sale of all or a portion of our assets, or transition of service to another provider, your Personal Data and other information may be transferred to a successor or affiliate as part of that transaction along with other assets.
- Legal Requirements: If required to do so by law or in the good faith belief that such action is necessary to (i) comply with a legal obligation, (ii) protect and defend our rights or property, (iii) act in urgent circumstances to protect the personal safety of Users of the Site or the CRM, or the public, or (iv) protect against legal liability.
If you have elected to receive marketing communications from us, we retain information about your marketing preferences in accordance with applicable laws or until you opt out of receiving these communications and in accordance with our policies, whichever is longer.
To determine the applicable retention period for your Personal Data, we will consider the amount, nature, and sensitivity of the Personal Data, the potential risk of harm from unauthorized use or disclosure of your Personal Data, the purposes for which we use your Personal Data and whether we can achieve those purposes through other means, and the applicable legal requirements. In some circumstances, we may anonymize your Personal Data so that it can no longer be associated with you, in which case it is no longer Personal Data.
Your data is stored in the jurisdiction in which it is collected from you by Dealermine. For example, if you enter information in our application in Canada, the data will be stored in Canada.
UPDATE YOUR INFORMATION
If you need to change or correct your Personal Data, or wish to have it deleted from our systems, you may contact us as described in the “Contact Us” section below. We will address your request as required by applicable law.
CALIFORNIA PRIVACY DISCLOSURE
EUROPEAN UNION (EU) USERS
Data Controller. DealerMine Inc. is the data controller for processing Personal Data provided to us through the Services. To find out our contact details, please see the “Contact Us” section below.
What are cookies?
Cookies are small pieces of data, stored in text files, that are stored on your computer or other device when websites are loaded in a browser. They are widely used to “remember” you and your preferences, either for a single visit (through a “session cookie”) or for multiple repeat visits (using a “persistent cookie”). They ensure a consistent and efficient experience for visitors, and perform essential functions such as allowing users to register and remain logged in. Cookies may be set by the site that you are visiting (known as “first party cookies”), or by third parties, such as those who serve content or provide advertising or analytics services on the website (“third party cookies”).
Both websites and HTML emails may also contain other tracking technologies such as “web beacons” or “pixels.” These are typically small transparent images that provide us with statistics, for similar purposes as cookies. They are often used in conjunction with cookies, though they are not stored on your computer in the same way. As a result, if you disable cookies, web beacons may still load, but their functionality will be restricted.
Many of the cookies we use are only set if you are a registered dealerminecrm.com user (so you don’t have to log in every time, for example), while others are set whenever you visit one of our websites, irrespective of whether you have an account.
For more information on the choices you have about the cookies we use, please see the Controlling Cookies section below.
Where we place cookies
We set cookies in a number of different locations across our services. These include:
- On our websites (including dealermine.com and dealerminecrm.com).
- In the administrative dashboards of our websites, such as dealermine.com and dealerminecrm.com.
Types of Cookie
The table below explains the types of cookies we use on our websites and why we use them.
|Category of cookies||Why we use these cookies|
|Strictly Necessary||These cookies are essential for websites on our services to perform their basic functions. These include those required to allow registered users to authenticate and perform account related functions, as well as to save the contents of virtual “carts” on sites that have an ecommerce functionality.|
|Functionality||These cookies are used to store preferences set by users such as account name, language, and location.|
|Security||We use these cookies to help identify and prevent potential security risks.|
|Analytics and Performance||Performance cookies collect information on how users interact with our websites, including what pages are visited most, as well as other analytical data. We use these details to improve how our websites function and to understand how users interact with them.|
Mobile Device Applications and Social Media Applications
Personal Data means any data or information which are related to an identified or identifiable natural person such as a name, an identification number, location data, an online identifier or one of several special characteristics, which expresses the physical, physiological, genetic, mental, commercial (e.g. credit or financial), cultural or social identity of these natural persons. For example, telephone number of a person, account data, email, name, and address are all personal data.